Why WordPress Is The Ultimate Option For Non-Techy Business Owners

In this digital age, every business needs an online presence. This can become an issue for business owners, especially those who have a limited budget and cannot afford to hire a digital agency or a web developer. Small business owners take up this task on their own even if they do not possess the required technical knowledge. Luckily, WordPress is a platform that is made for everyone. More advanced users can tweak it accordingly while non-technical users can easily set up their own website without the need to hire a developer.

WordPress used to be a blogging platform similar to blogger but now it has become a fully-featured website builder with a massive community. It is one of the most widely used platforms for building websites and the majority of the websites are based on WordPress due to its simplicity.

Let’s take a look at some of the reasons why WordPress is the best choice for non-technical business owners:

1. WordPress is Easy to Use

WordPress has the most simple content management system or backend. It is extremely easy to install and there are tons of tutorials available online.
If you have used Microsoft Office at some point in life then you will find WordPress’s content posting backend extremely easy. You will get used to it within a day and with time you will be able to make advance tweaks as well. Installing a theme or a plugin takes less than 5 minutes with few clicks. There is very little need for HTML coding in WordPress.

2. A Short Learning Curve

Customizing and making changes to your theme are also easy. You buy a premium theme from a well-rated seller and he/she will provide you with a nice set of documentation that enables you to install and customize the theme to your liking.
Compared to other web development platforms, you will need technical knowledge to get a hang of things but not with WordPress. You will need only minimal technical and SEO knowledge to make changes in your theme’s coding.

3. WordPress Has a Huge Library of Themes

WordPress has over 1 million themes available online. There are free and premium themes to choose from. You can use a free theme to learn about WordPress and for testing purposes. But for the final product, it is always better to buy a premium theme. Premium themes are free from coding errors plus they offer extra features. Premium themes are not so expensive either, they fall in the range of $20 to $100.

4. WordPress Has Dozens of Plugins

If you want to add extra functionality to your website and you are looking to hire a web developer to do it for you then you should stop right there. There are thousands of WordPress plugins available and most of them are free. You will find a plugin for all purposes, even an online store which will save you a good amount of money. There are plugins for Search Engine Optimization, social media, email newsletter, and much more.

5. WordPress Has an Excellent Community Support

WordPress has grown immensely in the last few years which has resulted in a large community that is always there for help. If you have any questions regarding WordPress then you can always turn to the community members for help. Premium themes come with dedicated support so you can expect great after-sales service. And for everything else, there is a large community.
Most users witness similar errors like yours. So if you can keep running into a problem then there are high chances that a solution is already available on the web.

6. SEO Optimization is a Breeze

When you build a website, you want it to get noticed so you generate revenue from it. It does not matter if it is a blog that generates revenue from traffic or a business that craves the attention of potential buyers, everyone wants the highest ranking on search engines.
Thankfully, WordPress is fully optimized for SEO and all you need is a good SEO plugin to top things off. A premium theme already complies with all SEO techniques and search engines recognize them out of the box.

7. WordPress is Cost Effective

WordPress is the most cost-effective web development solution available online. Even if you purchase a premium theme, the total cost will not exceed $200 if you do everything yourself. This cost also includes a domain and web hosting.
It costs 1/3 of what digital agencies or web developers charge to develop a website. You will not only gain some technical knowledge but also set up your business website in no time.

Conclusion

WordPress is today’s to-go CMS to build websites around the web. This will make you a part of a huge community that is proud to be engaging and ready to help. And it is an excellent solution for non-technical business owners if they want to keep the costs down and have an online presence. So for more WordPress, free step-by-step tutorials visit our dedicated WordPress Tutorials section (You can find more tutorials like Ways to Fix the ‘Sorry You Are Not Allowed To Access This Page’ WordPress Error) and check our WordPress hosting providers guide if you are still looking for a host to start your blog.